Chief
Executive Officer of EA
This
name is actually not that familiar in the normal business world but, this name
is common heard in the gaming industry. John Riccitiello is the Chief Executive
Officer of Electronic Arts (EA). EA is the world’s leading developer and
publisher of interactive entertainment. Its famous products are games as the
likes of FiFa, NBA2K, Need For Speed, Mass Effect, and more others. EA has
developed the gaming industry into a major contributor of an economy income. It
has helped the gaming industry by introducing lots of new features into the
game and makes it look as real as a TV show. The graphic has been change into
3D and more realistic detail is introduced. The character in the game has been
improve which made it looked as it is a real person or animal and even
things.
John
Riccitiello joined EA in 1997 as the President and Chief Operating Officer
(COO). At that time, EA was showing a dynamic growth. Then, with the help of
John, EA grew its market share, diversified its product portfolio and showed
more strength in international business. He then left the EA to join Elevation
Partners which is a private equity partnership focused on the media and
entertainment sectors in 2004. He also went to a few more places/ companies before
he came back to EA as the new CEO in 2007.
Perhaps
the recent celebration on new product innovation in each and every EA games
does not reflect its recent financial status movements. It seems like EA stock
price is showing a downward movement in the past months. The stock price went
down from $26.13 per share until $13.24 on September 2012. This shows that the
overall EA financial status has been decreasing by time which means that Mr
Riccitiello is in trouble.
In
latest news, EA has opened 300 new jobs in Galway, Ireland. It
is their new European Customer Experience Centre of Excellence and provides
multilingual international customer support for new games. Through this
expansion, we’re looking to add 300 new jobs at the facility.
“The EA European
Customer Experience Centre is the focal point of our strategy to serve gamers
on a global basis. In today’s fast-moving digital environment, we need to
engage with our worldwide customer base on a 24/7 basis, across all of EA’s
games and services and in multiple languages.”
“Galway met all of
our criteria: the availability of a young educated workforce; an attractive
lifestyle in the city for young workers; our ability to get in and train
people; and government support for the jobs,”
It
seems like their financial status is not just the thing to be consider right
now. Perhaps this investment on new product for further product development is
a good investment EA has done. Thanks to the brain of John Riccitiello and his
counter partners is looking for future or long-term investment rather than
short.
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